Media networks online are using different social media platform to promote their business and also to get more leads and sales on their business . Those in the production or manufacturing business , they require a vast audience to reach to sell their products and receive repetitive sales. In the middle, news agency works as a medium of promotion for the business entities to promote their business while they are also one of the most approached option for marketing . It is a new trend and an economic option for job seekers to start their digital news channel on Facebook and make money online promoting services and brands .
How journalism on Facebook works and how you can start making money by working as a journalist on social media channels is what we have tried to discuss in the below article .
[lwptoc]
Facebook News Channel and Media Broadcasting
Facebook is a medium to reach to masses and particularly to deep audience in cities , towns and villages compared to any other social media platform . Also , facebook provides different options to earn money to different media houses and beginner journalist who are beginning their career on this platform .
Facebook news channel can be started by just creating a facebook news page and publishing regular content on it .All over the world , there are many popular media houses and news agencies that publish their live media broadcast on social media to bring more business and audience to their news channel .
As an individual , anyone can start a news channel on facebook with few equipment and publishing regular news reporting content on facebook page . The content can be published in view of graphics , video or text format. In longer duration , it can become a good source of earning for the individual.
Equipment and Team for Social Media Management
For starting a news channel on facebook , their any hardly any eligibility criteria nor any special costly equipment’s required . One can become a journalist by just buying a clear camera and a microphone through using a smartphone for editing a news channel. For beginners, equipments that can be bought to start a social media news channel include :
- Microphone (Recomended – Boya )
- Camera ( Recomended – Iphone )
- Editing Tools
- Laptop
For managing the content and to bringing reach on content , the news network shall require multiple team members . For those who are their in their early stage , can hire only 2 people one for content creation and second for editing or marketing of the news channel .
Earning Streams for News Media Channels on Facebook
Earnings for a news channel on Facebook or other social media can be built only if you get decent following and engagement on your news channel on Facebook. This can be done by first engaging your audience through image propositions or content creation in the form of creatives on Facebook.
Multiple earning sources for a news channel on Facebook could be :
‘1. Earning from Instream ads
2. Earning from Stars
3. Earning from brand sponsorship.
4. Earning from featured content listings
5. Earning from affiliate selling products or services locally.
Facebook CPM Earning on Social Media Channel
Facebook major earnings on news channel on facebook depends on your targeted content creation and with proper SEO tactics which define that how much earnings through the Facebook CPM would be generated on your Instream ads dashboard. The best way to increase your CPM is to keep your content engaging and captured till the platform makes the advertisement visible to the viewer.
Some of the trusted ways to increase your earnings on Facebook news channel , is looking out for more and more local business listings.
Once you start receiving local business listings , you can also target for featured content listings which will reduce your dependency on earning through Instream ads only.
Average Earning through In-stream ads of News Journalist on Facebook
For a journalist working through social media platform in India , average earning possibility could be anywhere 1000$ to 1500$ which is a good earning average in a month for a social media content creator . The major portion of your earnings could be a part of facebook Instream ads or brand sponsorship.
Not relying only on Instream ads , you can also make a raise for some social causes or some special events through facebook stars features where on going live with facebook you can receive decent amount via stars feature only.
How much it would take to grow on Facebook as Journalist ?
For creating a news channel on facebook, you shall be requiring the following threshold to be met :
- 60000 minutes of watch on your videos either on live videos and offline videos.
- Minimum 5 videos created on the page .
- Enabled the stars feature .
For a creator who started working on the platform , it will only take an average duration of 3 months in consistency to grow on the platform and start to make money with Instream ads or brand sponsorships.
Facebook News Channel Content Planning
Content scheduler and content planning is a good way to go through considering news channel on facebook a business to earn . It is necessary to plan your content well for a month duration , so that you can make proper timely visits to different locations to cover different news stories and information for your channel .
Planning locations , content , graphics , festivals and also special events for sponsors could help a channel get the content pre-ready without creating any hassle.
Sponsorship fetching for Facebook Journalist Channel
In case no revenues are planned through the formal channels on Facebook like In-stream ads or other options , the most pleasing way for a news channel on Facebook is to create a sponsorship promotion column or featured post column on the page to get classifieds to earn and for promoting business through the channel.
For getting more sponsors to your news channel on Facebook, you can work on the following sources :
- Finding sponsors through competitors on facebook .
- Pitching local business owners in town , city or villages.
- Giving a free listing period to the business owners to grab clients.
Also read : Tnvelaivaaippu Employment Exchange Registration and Renewal Process Online for Applicants 2023
News Channel on facebook is an exciting yet a low cost business opportunity to start and grow in India . It does not require your much investment if you want to do something for your self to earn money without investing any capital but also you can target multiple earning streams to start making money becoming a journalist on facebook .