Content writing is a profession since 2010 and it has a great potential to make anyone earn good amount of money online working from home . But to every aspect ,there is a hunger and hardwork is required . For those beginner in the content writing industry , entry with the financial content writing is the easiest and most rewarding .
A financial content writer in India earns more than Rs 50000 per month and not only from single stream but from multiple income streams. While some do financial content writing out of their knowledge while some do it as it is the most demanding and untouched industry.
How you can become a financial content writer or can find clients for your content work is what we are going to discuss in this article.
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Content Writing Service and Profession
Content writing is basically a specific niche of work online where you can start by providing a service of providing articles to digital ventures online . Content is required for websites to digitally rank online and to promote the proposition of business of a startup or a company .
Where readers engage on reading the content , they also feel it useful to buy service or the product from the platform where they are reading the useful article feeling it more trusted and reliable. Content writing is often considered as a profession where companies hire people to write for their websites , blog section and even for their promotional campaigns.
There are different niches and topics on which people write and become professional in content writing like finance , entertainment , policits , technology etc.
Financial Content Writing
Financial content writing a special niche to write content as it is the most lease competitive category of writing which requires blogs on taxation , finance management and investment . In India , there is a great demand for writers and bloggers in the finance and taxation segement where writers can partner with :
- Known blogs and websites
- International clinets for blog writing
- Popular taxation service companies
- Loan companies
- Investmetn advisors
- Insurance companies
Financial content writing is the highest paid job in content writing as it requires in depth knowledge of the matter and explanation to any service or information is required completely.
Demand for Financial Content Writers in India
In India , there are limited known platforms like Cleartax , Vakilsearch etc which provide financial services . While they are the most searched and trusted companies in India for providing advisory on investment , taxation and financial affairs of an individual . These companies work with a number of content writers and digital marketers to promote their business while they are on a constant need of professional content writers for their business.
While there locally held companies also which provide similar services to their local clients or to a restrcited area. They promote their business in such location througha website or mobile application , which again require content .
Financial content writers can find a good content writing job for themselves online by directly contacting to such private companies and small startups formed to provide financial services to earn a good salary by working from home online.
Approaching Clients for Selling Finance Blogs
It is not difficult to find and approach clients for content writing projects as most of the platforms hire content writers through digital marketing agencies , while some companies directly manage their websites by appointing a content writer .
As a financial content writer , you can approach a financial service company by directly opening their website or by sending your proposition or previous work experience on their Whats-app Number or their Website contact.
With a good proposition , you can raise good earning from such platforms by giving them value content for their websites which can increase their clientele.
How much your should charge for Finance or Taxation Blogs ?
For financial bloggers or content writers, it can be more struggling when not associated to any company or any professional firm , they have to design their own work portfolio online for the clients to check and rate.
If you want to create a price proposition for your first or second client , it is better to know their budget and make it win win for both . For the initial contracts, it is beneficial to low quote your writings and get it published on their platform .
Once you have some great work done on their platform , let them decide what they can raise for you. It is a great way to keep up the partnership .
Ideal length and Content Strategy for Taxation Blogs
For financial blogs ,there are some sub categories like Insurance and loans which are already competitive while categories like loan failure , taxation , indirect tax payments , return filings these are the most critical topics which are not yet covered by different companies.
Targeting such untouched topics with even some limited knowledge can also work for the client to raise good content and make money . Ideal length that you should offer for a blog is 800 words to 2000 words where the concept should be completely discussed and explained for the readers.
A Video reference to the content is also required and should be provided in the content for better watchtime and engagement on the content.
Monthly Income for Blogging in Finance and Taxation
On an average , blogger who is capable to rank content well or find competitive keywords which are more searched but less targeted receives a higher salary compared to those writing just a copied content .
Average salary of a content writer in India varies from Rs 25000 to even Rs 2.5 lakh per month . For a financial writer or taxation blogger , average salary which can be raised per month by working with a small tax service provider or a company could be Rs 35000 to Rs 55000 .
How to search for Content for Finance Searches in India ?
There are specific tools that you should be well informed of before becoming a financial content writer where you should hold competence of finding keywords and topics from Google Keyword research tool .
It is also essential to invest in some paid tools for better research and competitive writing like Ubersuggest, Semrush and Ahrefs tool to know the ranking keywords or target market content . The best way of finding the most searched queries on finance and taxation is following Google trends and Economic forums in India online which are there on Economic times or India-times news portals.
Does Fiverr or Upwork still work for obtaining Content Writing contract in Finance and Taxation ?
Fiverr and Upwork are platforms which provide gig works to professional content writers . The hiring companies and individuals on fiverr and upwork look for professional and rated content writers only for their needs .
If you look for content jobs in the financial writing category , then you can only find international clients on Fiverr and Upwork as there are only limited people who places a work on Fiverr and Upwork for their business needs in India.
Full Time Financial Content Writer vs Part Time Work Earnings
Job security is essential but content writing is a highly competitive market where freelancers are preffered more than full time content writers . Freelancers who are proficient in writing in different niches are fluent in writing languages are appointed by content writing jobs.
In India only big media houses hire for full time financial content writers which are paid in lacks monthly and those with the limited knowledge are hired on freelance basis where they are quoted few articles to write for the company .
In content writing , especially in the finance niche if you rank well then you can charge higher amount from any company online and if your content does not hold any uniqueness , then it might not be point of preference for the companies.
Income Streams for Taxation and Financial Content Writers
There are unlimited income streams for bloggers and content writers in taxation and finance niche :
- Direct paid writing contracts
- Product promotions and offer promotions .
- Affiliate Selling
- Brand Sponsorships
- Business promotion advertisements
- Google Adsense
Skills to Sharp for Financial Content Writing
Like digital marketing , financial content writing also holds a particular skill set to get into consideration of companies to become a content writer :
- English Writing Skills
- Vocabulary Writing Skills
- Keyword Research Skills
- Presentation Skills
- Analytical and Research Skills
Blogging Concepts in Finance which are low competitive
To become successful in finance and taxation blogging in India , it is necessary that least competitive keywords are followed and content for the most searched or asked queries are undertaken in concepts while writing . The blogging concepts which are least competitive to write include :
- Taxation
- Low Credit Score
- Insurance claims from different companies
- Accidental Insurance
- Indirect taxation .
Beating Proposition for Content Writing Contracts
There is more competitive proposition from freelance writers nowadays where it has become difficult to compete to content writers to get a contract for content writing . But with following few tips one can win the contract of content writing which include :
- Provide personalized assistance
- Always listen to needs of the companies
- Present with great ideas and concepts which are not known
- Provide more value than price paid.
- Do competitive search and do hard work.
It will not be easy to counter any offer in pricing , but content writing is about length and information credits provided to the business owner.
High Demanding States for Financial Content Writers in India
If you are seeking clients for working as a content writer in financial niche , then you can choose to find firms in these states which has the highest demand of content writers in the finance niche :
- Delhi
- Mumbai
- Bengaluru
- Karnataka
- Gurgaon
Some Tips to Improve your Financial Content Writing
FAQ
What is the average pay provided to a freelance financial content writer ?
For single blog most of the writers are paid Rs 300 to even Rs 500 per blog.
What should be an average writing speed for a financial content writer ?
The average typing speed required to become a financial content writer is 40 WPM.
Is it necessary to hold any qualification to become a content writer ?
No , you should be proficient in finance concepts and the language in which the content is to be written .
How much blogs can you write in single day in financial category ?
With detailed research one can expect 2 blogs in a single day in the financial niche.